Visitors are likely to become disoriented if your site does not have adequate signage. Getting lost before entering your place of business might cause visitors to become frustrated, which can harm your business. Keep your visitors from becoming unhappy by putting up easily recognized and informative signage around the building.
The basic function of directory and wayfinding signage is to facilitate navigation. However, this does not imply that you must sacrifice your sense of style. When developing your wayfinding signs, we take your company’s visual identity into consideration while these signs both inform and appeal to your visitors.
Wayfinding signage can be split up between four different types of signage:
Informational signs display whatever information that a company wants to convey. This might include short information or company history, for example. These signs might also have directories or site maps on them.
Directional signs steer your guests on the appropriate path. Post signs, reception desks, floor signage, elevator lobbies, and loading docks may all have these guidance. They usually have arrows or other shapes that direct visitors in the right direction.
Identification signs inform visitors of their specific location within the facility. Room names and floor plans are examples of these markers.
Warning signs are mandated by law and communicate essential information. To adequately notify visitors of certain rules, directions, or limits, they must be clear and apparent. Visitors can also be kept out of a location if it is judged hazardous or otherwise inaccessible by using warning signs.
Excel Signworks can evaluate your location and decide which wayfinding signage would be most beneficial to your guests. Please contact us so that we can assist you in ensuring that your guests do not become disoriented.